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Carol Osborne, a marketing professor at the Â鶹ÊÓƵ and Director of the Zimmerman Advertising Program, said she believes stores should close on the holiday. She thinks it is a positive thing for both the consumer and employees.
November 25, 2023Business News
What can shoppers and retailers expect during the holiday shopping season? Carol Osborne is a senior instructor of marketing and promotion at the Muma College of Business, Â鶹ÊÓƵ in Tampa.
November 22, 2023Business News
A jury found that the National Association of Realtors was artificially inflating commissions
November 21, 2023Business News
For many students in college, it can be difficult to navigate the stress of school and also find a community where you feel like you belong, especially for business students.
November 20, 2023Business News
A decade on, Introduction to Beer Science is as popular as ever — and looking to expand. In addition to touring breweries, students attend lectures and brew two all-grain beers from scratch in the brewing lab.
November 15, 2023Business News, Research and Innovation
Brooke Hansen aims to help local distilleries adopt practices that support the local economy and encourage sustainable tourism.
November 15, 2023Business News, Research and Innovation
The new project will bridge the gap between American and Serbian perceptions of sustainability through a neuromarketing analysis of Florida tourism entities.
November 15, 2023Business News, Research and Innovation
USF business professors develop statewide training to boost cyberattack preparedness
The free, online courses will train Florida’s public sector employees on how to spot phishing scams, counter ransomware attacks, and protect sensitive information from cybercriminals.
November 14, 2023Business News
Sophomore Cherish Alston builds connections, lands scholarship through internships and student organizations
Alston received her first internship during her freshman year in the summer of 2022 as a business analytics intern. A few internships later, she hopes to make a career in the cybersecurity industry.
November 14, 2023Business News, Spotlights
Sarasota-Manatee faculty members use new approaches to fight cybercriminals and counter online threats.
November 14, 2023Business News, Research and Innovation
The Tampa Bay Partnership recently found that households spend 54 cents of every dollar on housing and transportation; a new study will further evaluate the issue and help set realistic goals.
November 14, 2023Business News, Research and Innovation
Lisa Penney, a stress researcher and USF professor of management, says stressful situations can significantly impair decision-making abilities by hindering the brain’s ability to process information and weigh the options.
November 14, 2023Business News, Research and Innovation